CMS for website creation

CMS (Content Management System) is a content management system. In simple terms, it’s an engine that allows you to manage the content of a website. CMS helps three specialists at once:

Content manager. He can independently add or change the contents of pages and the catalog. For example, publish articles on a blog.

SEO specialist. To configure technical parameters for search engines. For example, write meta tags. We have a detailed guide to SEO optimization.

To the developer. To use ready-made scripts to add functions to the site and save time on programming. Without the help of a CMS, you would have to write code from scratch.

WordPress

The most popular CMS, suitable for creating blogs, corporate websites, portfolios. With the help of additional tools, the engine is used to develop online stores.

Pros:
It is open source: the system can be modified to suit your own needs. Reviews on working and setting up websites on WordPress are common on the market.
Easily manage content on a friendly interface. There are free website design templates and many integrations.
Easy to install without programmers: most hosting sites are WordPress friendly.

The problem of optimization for search engines is solved by installing plugins. They will help you create CNC, fill out meta tags, create micro markup and site map. 

Minuses:
Open source code makes the site vulnerable to attacks and viruses.

The basic set is usually not enough; installation and additional configuration of functionality from several modules will be required.

Joomla

The wide functionality of Joomla implements a simple business card website, blog or online store. The system is chosen by beginners for the opportunity to launch a website without programming skills.

Pros:
It has a built-in error debugging system: the system will send a report about incorrect operation.
There is a built-in mail system for private dialogues with users.

Accelerated page loading due to content caching.
For managing SEO parameters, solutions are available out of the box. There are free and paid modules for advanced settings: key phrases, metadata, page redirects.

Minuses:
Open source is subject to attacks and viruses.
Users complain about poor security and an outdated interface.

OpenCart

Ready-made and free CMS for online stores. It has 14 thousand additional extensions from accepting payments to integration with courier services.

Pros:
There are built-in modules for working with goods: packaging, tax rate, related and recently viewed products, applying discount options and delivery methods, moderation, working with reviews.
Contains 1000+ templates for quickly launching an online store.
There is a built-in editor and SEO module for blogging: adding Title and Description, key phrases.
Quickly works with a catalog of up to 30 thousand products.

Minuses:
Like all open source systems, there is a risk of CMS vulnerability.
Some functions are only paid.
You will have to tinker with the engine: you can deploy a basic site on your own, but to maintain and develop it, you will have to call in specialists.

Drupal

Flexible content management system. Initially designed for professional developers. The script architecture is suitable for online stores, information and corporate sites.

Pros:
There is high open source security: Drupal sites are designed by government authorities in Europe and the USA.
It is widespread in the world practice of website building: there are many specialists in working with this CMS.
The high speed of the Drupal engine is suitable for complex projects with a large number of products.
The flexibility of open source allows you to implement almost any task with the help of developers.

Minuses:
By default, only basic SEO settings are present; additional modules will be required for advanced work with meta tags and page URLs.
System users note the low quality of design templates and high hosting requirements.
Due to the complex interface, the help of developers will be required to launch the site and manage the content.

PrestaShop

This engine is designed for managing content in online stores. Has 300+ standard functions for quickly creating a fully functional website. About 300 thousand online stores operate on this CMS.

Pros:
A large number of ready-made templates for stores.
Unlimited number of products that can be added to the catalog.
The CMS is easy to install and convenient to use. A clear interface ensures that even a beginner can understand how the engine works.
There are tools for retaining customers: collecting a database and sending out promotions. Read how to properly collect a database and make special offers in letters.

Minuses:
Limited scaling. The engine is good for small and medium-sized businesses, but its capabilities are not enough for large projects.
Too simple design. On the one hand, this is good, because… It will be easier for customers to navigate the site. On the other hand, this CMS is too simple for a large business; it may seem that the site does not look professional.

Magento

A boxed CMS solution that specializes only in online stores.

Pros:
The ability to distribute access rights and hide some functionality, for example, for managers.
Wide variety of work with the catalog and clients: loyalty system, customer segmentation, gift cards, reviews, payment and delivery options.
The basic functionality contains fields for adding meta tags, setting up CNC, and generating a site map.

Minuses:
To maintain the site, you will have to look for specialists.